HubSpot currently offers an all-in-one customer solution, bringing your marketing, sales and service team together onto one single platform.

Additionally, you can use the HubSpot CRM is completely free, no strings attached, and without any limitations. It’s great for companies of any size and industry, and there are minimal locked features that require additional payment. In terms of usage, it includes unlimited users, and as many as 1 million contacts and companies can be stored. The other products (Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub, & Commerce Hub) can be used together with the CRM for a more optimized and effective marketing strategy.

The Marketing Hub has 5 packages. The free package includes a lead analytics board, lead flows, collected forms, contact activity, contact management, and contact and company insights. The other four packages – Starter, Basic, Professional, and Enterprise – range in price per month and features. Except for the starter package, all of the plans are billed annually. You can also purchase additional add-ons and premium services, such as building a website, consulting, marketing training, etc.

The Sales Hub has 3 packages: Free, Starter, Professional & Enterprise. The free package comes with many features, such as Gmail and Outlook integration, contact management, insights, and many more. Every package offers more and more features with Enterprise offering comprehensive analytic tools.

When compared to other products, all the hubs and tools are very useful and are priced reasonably. The CRM is incomparable to other leading products in price since it is completely free, with all features included and no limitations. Users can create a free account and start using the CRM within minutes, without having to provide any sensitive data or payment info.

Founded in 2004 by MIT graduate students, HubSpot is one of the leading global companies for inbound marketing and sales tools. The company offers tools and software that help companies with their inbound marketing and sales efforts, manage and optimize campaigns that attract visitors, convert leads, and close customers. HubSpot offers an AI-powered customer hub for an all-in-one front officer customer platform solution. This includes a hub for marketing, sales, service, content, operations and commerce, all in one service.

Because HubSpot specializes in inbound marketing tools, their CRM includes both basic CRM features as well as other useful marketing, sales and operations features to help streamline your business.

Contact and Company Management

Import and manage contacts and companies in a spreadsheet with filters and customizable views. You can create entries manually, or upload with your own spreadsheet. To edit a contact or company, simply click the name and you’ll get a nicely designed page with all of the relevant information to review and edit.

Deals

The Deals feature can be accessed from the main menu once you’re logged in, and allows you to track how you’re turning prospects into customers, and how much you’re earning over a certain period of time. This is presented in a very visual page that makes it easy to understand and get a quick “big picture” of your activity and success.

Tasks

Accessible from the main menu, the Task feature allows you to create reminders and tasks for yourself and team members so that you don’t miss out on important opportunities.

Direct Mail System

You can connect your email (either Gmail or Outlook) to HubSpot and install a Chrome extension in order to log emails directly into your CRM, track your email activity, and even send emails. As with other CRMs, you also have an analytics dashboard to review reports and monitor all activity.

HubSpot can be accessed and used on any browser and device, however certain things (like the Chrome extension) require Chrome. HubSpot also has mobile apps for iPhone and Android devices.

The basic CRM features are pretty easy to understand, and when you start out there is a walkthrough and tutorials to ensure that everything is clear and you can make the most out of every feature. If you need any additional assistance, you can use the HubSpot Community to ask questions or search for your query.

Managing contacts is very simple and straightforward, and is very much like using a spreadsheet, which is common with most CRMs. The design is intuitive, and it is easy to understand how to upload a new contact or import contacts, and how to create and edit filters for the main contacts view. Editing individual contacts is extremely easy, and the design makes it a more pleasant experience than other, more complicated, CRMs.

Reports

The free CRM package includes reporting features that allow you to track activities like notes, emails, calls, and meetings. You can build up to 2 free dashboards with standard reports. This feature allows for easy tracking and analzying.

Integrations

HubSpot offers over 1,500 integrations to choose from, all built from HubSpot and 3rd-party vendors. The most popular ones according to HubSpot are Gmail, Salesforce, HelloSign, Freshbooks, Outlook, Google Calendar, Zapier, and PandaDoc. Others include MailChimp, GoToWebinar, SurveyMonkey, and many more.